Privacy Policy
Last Updated: May 27, 2024
1. Introduction
Welcome to mūla‑mārga ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.mula-marga.com] (the "Site") and interact with our services.Please read this policy carefully. By using the Site, you agree to the collection and use of information in accordance with this policy.2. Information We CollectWe collect information that you provide directly to us and information automatically collected during your use of the Site.A. Information You Provide Directly:
These providers are contractually obligated to protect your data and use it only as we instruct.5. Your Rights & ChoicesDepending on your location, you may have rights regarding your personal data, including:
6. Data RetentionWe retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.
- Contact and Account Information: Name, email address, shipping/billing address, phone number when you make a purchase or create an account.
- Payment Information: Credit/debit card details, processed securely by our third-party payment processors (Stripe, PayPal). We do not store full payment card numbers on our servers.
- Survey Responses: When you voluntarily participate in our surveys (hosted by Zigpoll), we may collect your shoe size, fit preferences, style feedback, and email address if provided for a gift card or updates. Survey responses are governed by Zigpoll's privacy practices.
- Communication Data: Contents of your communications with us via email (Google Workspace) or contact forms.
- Device and Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, links clicked, and browsing behavior on our Site.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your experience and gather data on Site traffic and interaction.
- To process and fulfill your orders, manage your account, and provide customer support.
- To send you transactional emails (order confirmations, shipping updates).
- To send marketing communications (if you have opted in) about new products, promotions, and updates. You can opt-out at any time.
- To analyze survey responses to improve our product design, customer experience, and business strategy.
- To comply with legal obligations, resolve disputes, and enforce our agreements.
| Service Provider | Purpose | Data Shared |
|---|---|---|
| Shopify | E-commerce platform & hosting | Order details, customer info, site activity |
| Stripe / PayPal | Payment processing | Payment information, transaction data |
| Zigpoll | Survey collection & analysis | Survey responses, email (if provided) |
| Google Workspace | Business email & document storage | Contact information, communications |
| Shipping Carriers (e.g., DHL, FedEx) | Order fulfillment | Name, shipping address, phone number |
- Access & Correction: Request a copy of the data we hold about you or request corrections.
- Deletion: Request deletion of your personal data, subject to certain legal exceptions.
- Opt-Out of Marketing: Unsubscribe from marketing emails via the link in every email.
- Cookies: Manage cookie preferences through your browser settings.
6. Data RetentionWe retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.
- Order Information: Retained for our records unless you request deletion.
- Survey Responses: Retained for up to 12 months for analysis, then anonymized or deleted.
- Marketing Lists: Retained until you unsubscribe or request deletion.
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